Pantone’s Color of the Year, Viva Magenta 18-1750, exudes energy and vitality. It is a vibrant shade from the red family, representing strength and courage. Viva Magenta is bold and fearless, a pulsating colour that evokes joy and optimism.
This year’s Color of the Year is empowering and encourages self-expression without limits. It is a new and dynamic red that invites everyone to embrace life with enthusiasm and a rebellious spirit. PANTONE 18-1750 Viva Magenta is inclusive and audacious, a colour that celebrates wit and individuality.
Viva Magenta is a lively, expressive colour that exudes confidence and positivity. It’s a departure from the more subdued shades that have been popular in recent years and it’s sure to be a hit with those who want to add a pop of colour to their wardrobes and homes.
In fashion, Viva Magenta can be paired with various colours to create striking and eye-catching outfits. For a bold, monochromatic look, pair it with other shades of magenta or black for a more edgy vibe. For a more subtle approach, try pairing it with neutral shades like white, beige or grey.
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In interior design, Viva Magenta can add a touch of drama to a room. Try incorporating it into your accessories, such as throw pillows, vases and artwork for a pop of colour that will brighten up any space. It also works perfectly as an accent wall or in an iconic piece of furniture.
Overall, Pantone’s 2023 Color of the Year, Viva Magenta, is a vibrant and energetic hue that is sure to make a statement in the world of fashion, design and beyond. Whether you’re looking to add a pop of colour to your wardrobe or inject some drama into your home, Viva Magenta is a perfect choice.